Projection mapping project seeks to give ‘Augmented Reality Graffiti’ a place in the public space. ! Projected augmented reality graffiti allows artists to add motion and variety to their graffiti, without making a permanent mark on people’s property. !Artists and brands can explore how to blend digital media and physical reality by using projected AR to merge their dynamic digital designs with traditional graffiti.
Having the two separate surfaces offers great possibilities to split the images and tell the story with contrasting and complimentary images. While that presents a challenge to get the harmony between the two elements just right, it’s also great to be able to have a dual narrative running.